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Friday, April 8, 2005
Bill Clinton will visit Romania to act as a keynote speaker at the BeyondBorders 2005 branding conference
Bill Clinton, the former President of the United States of America, will make a visit to Romania on May 21, to participate as the keynote speaker at the BeyondBorders 2005 conference in Bucharest. The conference will have the theme of "Branding a Country: Building a Reputation from Within" and is the inaugural BeyondBorders conference launched by the Brand Academy, the first Romanian institution dedicated to brand education.
Clinton's previous visit to Romania was July 11, 1997, when he visited the country to promote political and military integration around the time of the NATO Summit. He was the first US president to visit Romania since the Romanian Revolution of 1989 that overthrew the Communist regime.
The BeyondBorders 2005 will focus on developing a strategy to promote Romania abroad
The BeyondBorders 2005 conference will focus on strategies to brand Romania and promote it to the world. In recent years, Romania has realised the need for branding and for improving its image in the world in order to fuel prosperity. Branding would focus on building a reputation a positive reputation for the country abroad and emphasising its authentic values. The conference organisers hope that it will act as a springboard for an integrated national branding project for Romania.
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This page is archived, and is no longer publicly editable.
Articles presented on Wikinews reflect the specific time at which they were written and published, and do not attempt to encompass events or knowledge which occur or become known after their publication.
Please note that due to our archival policy, we will not alter or update the content of articles that are archived, but will only accept requests to make grammatical and formatting corrections.
Note that some listed sources or external links may no longer be available online due to age.
